Paradise Beverage this week introduced its latest innovation – Joskes Brew with Ginger.
This Ready to Drink (RTD) beverage, is crafted from Fijian Cane Spirit and locally sourced ginger, adding to the company’s diverse portfolio since its establishment in 1957.
Mike Spencer, General Manager of Paradise Beverages, expressed his excitement about
the new addition.
the new addition.
“With Joskes Brew with Ginger, we’re not just introducing a beverage; we’re inviting our
consumers on a journey of flavour discovery. As the first-ever RTD made locally from Cane
Spirit and infused with Fijian Ginger, it’s an alternative experience designed for those of legal drinking age who seek something distinctive. We’re committed to continuously innovatin and expanding our portfolio, bringing more exciting choices to our consumers.”
consumers on a journey of flavour discovery. As the first-ever RTD made locally from Cane
Spirit and infused with Fijian Ginger, it’s an alternative experience designed for those of legal drinking age who seek something distinctive. We’re committed to continuously innovatin and expanding our portfolio, bringing more exciting choices to our consumers.”
“We also pay homage to local sugarcane farmers, local ginger farmers & Fiji’s
sugar industry. Joskes Brew with Ginger embodies a spirit of innovation utilising local
resources and ingredients. It’s more than just a drink; it’s a taste of Fiji’s history and a nod to
the enduring legacy that inspires us at Paradise Beverages.”
sugar industry. Joskes Brew with Ginger embodies a spirit of innovation utilising local
resources and ingredients. It’s more than just a drink; it’s a taste of Fiji’s history and a nod to
the enduring legacy that inspires us at Paradise Beverages.”
